Piper Aircraft Inc. announced today the launch of a completely redesigned website – www.piper.com. The website, a highly-anticipated project for both Piper customers and dealers, has been designed to offer the ultimate user-friendly experience with improved navigation and functionality while allowing customers to see the full product line up that Piper offers. “Our primary goal during the redesign process was to create a more, user-centric and responsive resource across all platforms and devices. Specifically, we wanted to focus on making it easier for our users to quickly access valuable information about our products and ensure their regional Piper dealer and Service Centers are simply one click away, said Ron Gunnarson, Piper Vice President of Sales, Marketing, and Customer Support. The new site features an interactive paint scheme selector for the company’s top of the line M-Class aircraft as well as a brand new interior configurator. It also offers fully interactive 360-degree tours of specific Piper models along with new video content. Additionally, each Piper dealer partner has a home page with company information, contact details, and location specifics. The site’s new aesthetic features high-impact visuals with a responsive format that has been optimized for mobile devices to provide a better browsing experience. The site offers easier access to Piper’s important online content areas, including in-depth profiles of the entire Piper product line, global sales and dealer contacts, product support networking, parts and warranty, technical publications, event schedules, financing, leadership summaries, and employment opportunities. To review the new site, go to piper.com.